Viral Purple For Brunettes Hair Colorwash

$36.50

Semi-permanent color depositing viral purple for brunettes colorwash with bondfix for brown color-treated hair- high-lather color deposit sulfate-free shampoo for effortlessly creating, and maintaining vibrant, shiny, purple hair color.

  • Perfect for color-treated hair: specifically formulated for color-treated brown hair or brown hair with highlights.
  • Color expectations: achieve the brightest results light to medium brown color-treated hair or highlights. results may vary depending on the porosity and existing shade of color-treated hair.
  • Buildable color: easily add more color with a second wash or pair with corresponding colorditioner conditioner.

  • Instant color transformation: Achieve stunning hair color changes in just 2-5 minutes.

  • Extend color longer: Adds new color or refreshes existing color, enhancing vibrancy and extending color between salon visits.

  • Buildable color: Easily add more color by reapplying shampoo and incorporating into your daily hair care routine.

  • BondFix bond rebuilder technology: All our products feature a built-in bond rebuilder to strengthen and hydrate your hair with every wash.

  • Clean beauty hair color: Crafted with plant-based ingredients such as coconut and sugars, ensuring a 100% vegan & cruelty-free formula.

  • Safety compliant: Our products are FDA & EU safety compliant, providing peace of mind for your hair care routine.

aqua/water, lauramidopropyl hydroxysultaine, polyacrylate-1 crosspolymer, capryloyl/caproyl methyl glucamide, sodium chloride, citric acid, amodimethicone/morpholinomethyl silsesquioxane copolymer, hydroxypropylgluconamide, hydroxypropylammonium gluconate, fragrance/parfum, trideceth-5, guar hydroxypropyltrimonium chloride, propylene glycol, glycerin, trisodium ethylenediamine disuccinate, sodium benzoate, potassium sorbate, phenoxyethanol, tris(tetramethylhydroxypiperidinol) citrate, octadecyl di-t-butyl-4-hydroxyhydrocinnamate, limonene, basic red 51, basic brown 17 (ci 12251), basic yellow 87, basic orange 31, basic red 76, hc blue no. 16, basic violet 2, hc blue no. 2

PROVEN RESULTS
OUR PATENTED TECHNOLOGY
HOW TO USE

Custom color. Brilliant results.

Designed for all hair colors — from light blondes to rich brunettes — to maintain, refresh, or create vibrant, salon-level shades.

Each wash deposits true, high-impact color while gently cleansing and strengthening the hair.
Results vary depending on the starting shade: lighter or highlighted hair delivers the brightest tones, while darker hair achieves a subtle, dimensional hue.

Discover the breakthrough technologies that power every formula. From bond repair to color protection and long-lasting shine, each system is created to elevate your haircare experience.

  • BondFix™ Technology — Rebuilds and strengthens hair bonds from within.
  • Bondurance™ Technology — Delivers long-lasting conditioning and resilience.
  • ColorDeposit™ Technology — Locks in pigment and shine for vibrant, lasting color.

For Color Maintenance

  1. Start using right after a fresh color service.
  2. Apply a generous amount evenly to wet hair.
  3. Massage into a rich lather, leave on for 1–2 minutes, then rinse thoroughly.
  4. Repeat for a more intense result.

For Color Refresh

  1. If your color has already faded, use to boost color tones.
  2. Apply a generous amount evenly to wet hair.
  3. Massage into a rich lather, leave on for 5 minutes, then rinse thoroughly.
  4. Repeat for a deeper, more vibrant shade. With continued use, your color stays bright, fresh, and fade-free.

FAQ

On color-treated brown hair, the Viral Purple and Viral Red will give you a soft jewel tone. For a stronger and more noticeable red or purple on color-treated brown hair, we recommend Viral for Brunettes.

To see a deposit of color, all of our products are best used on hair that has been bleached or color treated.

If you have dry hands or a light manicure, it’s perfectly fine to wear gloves. We do not recommend using Viral for Brunettes in a natural stone shower or on any porous surface.

Viral for Brunettes will not cover gray hair.